Lead generation funnel optimized for SA mobile users. Under 500KB. Loads on 3G.
VoiceAgents.co.za targets South African SMBs who want to automate customer calls — a market where most business owners have never heard of voice AI. The site needed to educate, build trust, and convert — all in a single visit from a Facebook ad or Google search.
| Metric | Target | Achieved |
|---|---|---|
| PageSpeed (mobile, 3G) | 70+ | 82 |
| PageSpeed (desktop) | 90+ | 96 |
| Total page weight | <1MB | 487KB |
| Time to first byte | <800ms | 340ms |
| Offline capability | Basic | Service worker active |
In South Africa, a 500KB page that loads on 3G will outperform a 5MB page that looks "premium" on fibre. Build for your actual users, not your demo screen.
This build demonstrates Horizon Labs' deep understanding of the South African digital landscape. We don't just build sites that look good on MacBook Pros in Sandton — we build for the data-conscious user in Soweto on a Huawei Y6.
We build high-performance websites for businesses serious about growth.